Building trust through technology with Laava.id and TruTrace
Like many pharmaceutical products, medicinal cannabis is the target of counterfeit operations. It's imperative that consumers and pharmacists alike can be sure of the quality and safety of this beneficial treatment.
We're proud to be working with partners Laava and TruTrace to make sure our supply chain brings secure, scannable, authentic product to market.
Building trust via smart technology
Laava Smart Fingerprints works via smartphone, directly with consumers. Scanning the unique product ‘fingerprint’ connects consumers to verification of the product’s authenticity and additional information on the brand’s story.
Enhancing security with blockchain innovation
Upholding rigorous quality standards is only made possible by strong systems and processes. We're working with Laava partners, TruTrace Technologies Inc. to deliver our customers the ability to store, manage, share and immediately access quality assurance and testing details, COAs, as well as motion and movement intelligence on inventory.
The software is fully integrated and secured on a blockchain infrastructure. The platform is specifically designed to power the traceability of testing standards within the legal cannabis, nutraceutical, food and pharmaceutical space with a focus on the authentication of source materials or ingredients used in the formulation.
This complete system forms The Global Mark of Trust™ that protects brands and consumers and maintains the high standards set by Canngea and our business ecosystem.